How to choose the right estate agent
The most crucial choice you will make when selling your home is choosing an estate agent. Your choice of estate agent will have an impact on how much it sells for, as well as how quickly and easily the sale of your property proceeds.
Here are some ideas to help guide you to make the right choice for you, your property, and your circumstances.
Valuations
Keep an eye out for estate agents who inflate their valuations to get your business. When a property is priced too high, it usually takes longer to sell and almost always needs a price cut to attract serious buyers.
Estate agents spend years honing their ability to value homes. They have to learn how to assess how much property is worth by looking at its location, state, the current market and economic conditions, buyer demand, and any special features that might make each one more or less valuable.
Marketing
Agents that are proactive don’t only place ads on Rightmove. They keep an up-to-date database of clients who are actively looking to buy a property and will be aware of their readiness to move forward.
Using social media, they interact with potential buyers. They also use both traditional marketing methods (like local property magazines, window displays, etc.) and cutting-edge online marketing on a variety of platforms.
Handling Offers
A good estate agent will take the time to learn about the financial standing of your potential purchasers. They will learn details such as their financial situation, like if they have an Agreement in Principle for a mortgage. Are they trying to sell a property, and if so, where are they in the process? Are they in a chain if their property is up for sale? Are they interested enough in your property to be flexible with the dates of the exchange and the completion?
The best estate agents will be able to tell you if it’s a good idea to accept an offer or if there are other offers that are better because the buyer is more likely to go through with the purchase.
Progressing the sale
Many estate agents will hand off control of the transaction to the solicitors once an offer has been approved. Yet delays, poor communication, and frustration could result from this.
Proactive, personal estate agents like me will work to speed up the sale by talking to the buyers, sellers, and their conveyancers to make sure you can move into your new home as quickly and easily as possible.
If you are considering putting your property on the market, give me a call on 07920 097 175 or send me an email at linda.stringer@exp.uk.com to find out how a personal, one-to-one approach to selling your home can make all the difference.
